September 24, 2013 

Dear Partner,

With just under one month left in the 2013 Text4baby State Enrollment Contest, now is the time to ramp up your promotional efforts and connect more local moms to text4baby’s free health and safety information. The winners of the Enrollment Contest will be announced on November 4 at the American Public Health Association’s Annual Conference in Boston, Mass. 

Good luck to all states!

Sincerely,
Sarah Ingersoll, text4baby Director
National Healthy Mothers, Healthy Babies Coalition

Take Action

Use this video to promote text4baby to moms.

Quote of the Week

“We are older parents and have a beautiful 2 year-old son. Being older, we knew a lot about prenatal care, child birth and development. However, text4baby was an additional support. It would give us hints and reminders of what to ask the doctor and it even gave us some interesting information that we had never thought about. We believe text4baby is an awesome program!”
- Robyn B., Cordova, TN - T-Mobile Customer

Partner Spotlight

Dallas Healthy Start has been promoting text4baby and helping pregnant women and new moms enroll in the service through numerous community events, including the 6th Annual Infant Mortality Summit (text4baby booth picture below). Read more here.

Text4baby in the Media
  • Healthy Start Baltimore’s Baby Buggy Walk, an event to raise awareness around infant mortality, promoted text4baby’s presence at the event in the Baltimore Times, stating “Families with their baby buggies will walk along the 1.5 mile course around Druid Lake Reservoir to music and will also have a chance to sign up for text4baby and be entered in a contest to win a year's worth of baby products courtesy of Johnson & Johnson.

  • In-a-Gist, a website that features the most popular tweets on Twitter, listed a @mytext4baby tweet this week.

  • Text4baby is featured in the October issue of the Girlfriend’s Guide to Health and on their website.

  • The Buffalo Birth Network and Children’s Physicians of Omaha have listed text4baby information under their pregnancy and new mom resource listings.

State Enrollment Contest Weekly Winners
  • This week's winners enrolled the highest rate of individuals in text4baby based on their estimated population of pregnant women and new moms:

    Weekly Winners (9/15-9/21)
    Large states: Michigan (44.2/1000)
    Medium states: Idaho (47.6/1000)
    Small states: South Dakota (52.1/1000)

    Overall Winners (5/12-9/21)
    Large States: North Carolina (49.6/1000)
    Medium States: Arkansas (60.7/1000)
    Small states: South Dakota (48.2/1000)

         Please visit our website for more information.

Health Resources Services Administration Hosts Text4baby Webinar

Register today for a webinar on how to integrate text4baby within a community-based program, such as the Healthy Start program, and focused outreach to the Hispanic population and fathers. The webinar will take place this Thursday, Sept. 26 from 2-3:30 EDT.

Text4baby at the Latinos in Tech Innovation & Social Media (LATISM) Conference & Social Good Summit

Text4baby and Founding Sponsor Johnson & Johnson attended the LATISM conference last week in New York City. The presentation focused on how text4baby is connecting more Latinas to free health and safety information. Text4baby also presented a keynote address at the Social Good Summit, which brought together global leaders and innovators to discuss the potential of new media and technology to make the world a better place. Text4baby gained 30 new Twitter followers and received numerous retweets and messages of support during the 7 minute speech.


Text4baby Director Sarah Ingersoll presenting at Social Good Summit, 9/23/13

New Partners
  • Healthy Start of North Central Florida (Gainesville, FL)
  • Optima Health (Virginia Beach, VA)
  • We Are One Group Home (Lithonia, GA)
  • Patience Miller Ob-Gyn, PLLC (San Antonio, TX)
  • Young Fathers of Central Florida (Orlando, FL)
Enrollment Update 
Text4baby has enrolled over 618,868 moms!

Check out our website to view charts showing enrollment by state since launch.

Baby weighs about 3 pounds now. Over the next 10 weeks, most babies gain another 4 or more pounds! More info on baby's growth: text4b.org/001. Feeling a bit nervous about labor? That’s normal. Knowing what to expect during labor can help. Info on getting ready for labor, watch: text4b.org/044.